Thursday 23 May 2019 - h 17:26


Liu Jo to continue as Main Partner for the 2019-20 season

Liu Jo’s sponsorship of Bologna Fc 1909 will continue for the second year as they remain the Main Partner of the Club. The link between the local business and football club emerged in 2015 and has gone from strength to strength. The agreement will officially be presented during the Match Day Show at Bologna vs. Napoli with the Liu Jo President Marco Marchi pitchside.

The company from Carpi will be on the Bologna shirts during the 2019-20 season and they will provide the official outfit for the First Team, staff and hospitality staff at the Dall’Ara for home games.

President of Liu Jo Marco Marchi and President of  Co.Ca.Ma Srl, which holds the licence for Liu Jo Uomo, said: “The emotions and passion last season along with the special relationship created with the team and Club convinced us to renew for a second season as we link the Liu Jo and Liu Jo Uomo brands to Bologna. This enthusiasm, sense of attachment to the local area and desire to improve reminds us of the brand’s own values and we’re sure that can get a lot of satisfaction by staying together for next season.”

Bologna FC CEO Claudio Fenucci: “It’s a pleasure to announce the renewal of the partnership with Liu Jo. Our collaboration was consolidated over the season, including in the most delicate times and that was a sign of the solid link between two organisations based on shared ethical, human and sporting values.” 

Christoph Winterling, Director for Marketing and Commercial Activity at Bologna: “We’re very happy, not just for Liu Jo’s decision to renew this partnership for next season but also because the agreement was reached a few months early, a sign of the strong link between the brand and Rossoblu colours. This synergy is also enjoyed by the players, who wore an official outfit for the first time this season that was both sporty and comfortable but elegant at the same time.”