Linkem becomes Bologna’s ‘Partner of the Future’ for 2018-19 season
Bologna Fc 1909 and Italian telecommunications company Linkem SpA, announce that a partnership agreement has been reached for the 2018-19 season. Linkem will be Bologna’s ‘Partner of the Future’ and present as Back Partner on all the playing kits in the youth academy.
“We’re very happy that Linkem has decided to tie its brand to the Rossoblù colours and further enhance its links with the Bologna area,” said Bologna’s Director for Marketing and Sales Christoph Winterling. “The idea of investing in young people and families by focusing on the youth system is perfectly in line with the particular attention that Bologna pays to young people, be them sportspeople or fans. As part of this partnership, we’ll be involved in lots of activities dedicated to the Rossoblù alongside Linkem.”
“Today, Linkem is proud to announce a partnership with Bologna Fc 1909 which is another demonstration our company’s efforts to invest in projects that value young sporting talents,” said Linkem’s Chief Marketing Officer Francesco Sortino. “This collaboration is starting after a series of successful partnerships such as that with AS Roma which was just been renewed and that with Hellas Verona that began in April. Our mission is to build connections between places and people through the net. The name Linkem comes from a fusion of the English words ‘link’ and ‘them’ and highlights this concepts of connections, union and relationships.”
Strategic collaboration with Bologna Fc is based on the three key themse of connections, passion and the future. Linkem connects people and stories through the net and nothing brings people together as much as the passion for football as the company pursues this strategy of nurturing tomorrow’s champions.
Linkem is truly setting the ‘roots for the future’. It has a strategy of counting on youth with an average employee age of 33 and it’s in constant growth as it offers unlimited wireless internet without a fixed line and transparent prices. This view to the future has seen the foundation of this partnership with the passion for football and the club that has been the true soul of the city for over a century.
The partnership between Linkem and Bologna Fc 1909 will see
- The Linkem brand be visibly on display at all matches at the Stadio Dall’Ara
- From next season, the Linkem logo will be on all shirts in the youth system.A number of events will be organised with the families of the young players as Linkem looks to introduce itself and offer advantages to the local area.
- Thanks to Linkem, Bologna fans will be able to enjoy unique experiences with the club and players.
These are just some of the numerous exciting activities that will take place during the season for the Bologna supporters.