Friday 15 September 2017 - h 15:42

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Umberto Cesari to remain a Bologna partner for the 2017-18 season

Bologna Fc 1909 and Umberto Cesari can confirm the renewal of their ongoing partnership, which will now continue for the 2017/18 season. For the third year in a row, the Italian winery will stand side by side with the Rossoblu, as they act as the official and exclusive wine supplier within the hospitality areas of the Dall’Ara stadium.

The business owns 350 hectares of land on the hills of Castel San Pietro Terme in Imola and has been running since the 1960’s. A strong desire to enrich and promote the local area is at the heart of their decision to continue the positive partnership with Bologna.

Beyond this strong bond with the local area, the partnership between Umberto Cesari and the Rossoblu also fits into a marketing strategy that is linked to the global market. Since 2015, Umberto Cesari have also been the official partner and exclusive wine supplier for Montreal Impact, with their wines being enjoyed by guests within special areas located inside the Saputo Stadium.

I am bound deeply to this local area,” said Umberto Cesari. “It’s a value and a resource, I am trying to promote this land in Italy and also my wines across the world. As a result of this, I am glad to announce the renewal of the partnership between Umberto Cesari and Bologna Fc 1909 for the 2017/2018 campaign. A natural extension of a relationship that began some years ago and one that still confirms the bond between us, sharing both our values and goals.”

“With this renewal Bologna continues to focus on the excellence of this region,” said Bologna’s Marketing and Commercial Director Christoph Winterling.  “We are glad to continue our collaboration with a company whose excellent wines contribute to the hospitality experiences we promote at the Stadio Dall’Ara.”

 

 

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